Understanding accessibility
Making a website, mobile app, document, video or other file type, accessible means making sure it can be used by as many people as possible.
At least 1 in 5 people in the UK have a long-term illness, impairment or disability. This includes people with:
- impaired vision
- motor difficulties
- cognitive impairments or learning disabilities
- deafness or impaired hearing
Assistive technologies
Accessibility means making content clear and simple enough for most people to understand it, while presenting it in a way that supports people who need extra help.
For example, someone with impaired vision might use a screen reader (software that lets a user navigate a website and 'reads out' the content), braille display or screen magnifier. Someone with motor difficulties might use a special mouse, speech recognition software or on-screen keyboard emulator.
If content is accessible, software and technology designed to help people read digital media will have no problem following what you have produced.
Why making things accessible is important
People need to use our website and other digital media to find out information or use our services, so it's important they work for everyone.
Accessible websites and digital media work better for everyone. Accessible websites are generally faster, easier to use and appear higher in search rankings.
Accessibility is about making sure web content and other digital media can be used by as many people as possible. It doesn't just help users with specific needs. Making things accessible benefits our entire audience by helping them understand our content quickly and get all the information they need.
Common problems include:
- Websites that are not easy to use on a mobile or cannot be navigated using a keyboard
- Inaccessible documents that cannot be read out on screen readers
- Poor colour contrast that makes text difficult to read - especially for visually impaired people
- Videos that don't include captions or transcriptions for people who can't listen to the video
Benefits of accessibility
Web Accessibility Perspectives Videos tell you about the impact of accessibility and the benefits for everybody in a variety of situations.
Stories of Web Users represent the experiences of some people with disabilities.
An example of inaccessible design
Adi Latif of AbilityNet tests five airline apps to book a flight using a screenreader.
